What are you waiting for?
It’s the new season, folks.
In a new series of interviews with THR, the series’ host Scott Baio and his fellow panelists (including Jana Pinkett Smith, Dan Harmon, and Will Arnett) offer up their own advice to aspiring producers.
Here are the top six tips that came to us from the group.1.
Know what you’re asking for.
If you’re a producer, you probably know your audience.
You’re not asking for a million dollars in new money; you’re looking for someone who can provide you with a stable income.
This means you want to know what your target audience is looking for.
So you can find out if they’re in need of a platform where they can connect with people who share their interests, who share your passion for the show, and who want to share that passion with the world.2.
Don’t be afraid to challenge yourself.
You know you have an audience if you see someone on a podcast who is asking a question you haven’t heard, or a producer who’s asking you questions you don’t know the answer to.
Ask yourself, “How can I make that person ask that question instead of just answering it?”
That is what will allow you to grow and create more value for your audience and your business.3.
Use the platform to make connections.
Your audience is always listening, so the more you’re able to connect with your audience, the more valuable they’ll become.
If your audience is the people who are watching your shows and listening to your podcasts, you’re doing your job.
If the people listening to you are the people reading the show on the internet, you’ve got a problem.
You have to figure out how to get more people to watch your show.4.
Don-t worry if you don’ t have the cash to spend.
Your only money is your audience’s money, and you should spend it on your show as much as possible.
If it’s only $10,000, you can make that money back within a year.
You can do that by finding a way to monetize your show through advertising, sponsorships, or through subscription services.
If that’s not possible, make sure you can pay your producers.
They’ll pay for the next season of your show, too.5.
Be a positive force.
Even though you may be making millions, don’t let yourself be discouraged.
You’ll still have people who don’t understand how your show works.
They won’t understand the value of your shows, or that you have a platform to reach a wider audience.
Don the same kind of positive attitude that you want your audience to have and do the best you can with the money you have.6.
Don’ t make excuses.
The reality is that if you’re making money from your show (and you should), it’s not a bad thing.
You should have a reason for that, too, because if you do make money, you’ll have to be accountable for it.
If not, it’ll be hard to find a way around it.
But, the good news is that even though it may be a challenge, you have the opportunity to build your brand and become an authority in your field.
This isn’t a hard thing to do.
You don’t have to spend all your time chasing money.
You can read the full interview with Scott Baiello and the rest of the “The Shark Bank” panel below.